We don't need an introduction to WhatsApp as we all know that WhatsApp is a free mobile messaging service that has been connecting friends and family all over the world. It is the most used messaging app in the world. So naturally, businesses take advantage of it being the top messaging app. This is when WhatsApp marketing comes into the picture.
WhatsApp marketing refers to the marketing or promotion activities that occur on WhatsApp. The marketers use WhatsApp Business account and WhatsApp Business Platform (formerly API). These two interfaces differ from the regular WhatsApp, which focuses more on personal messaging.
You can technically use your personal WhatsApp account to send WhatsApp marketing campaigns, but it is not recommended. Who wants their personal lives to be jumbled with their work life? There are high chances that you might run into issues with sending messages to a large number of contacts, plus you won't have access to the essential features you need for marketing, which are exclusive to the WhatsApp business profile.
It is a free business app that is designed for small businesses. They can connect and interact with their users and customers in real time. WhatsApp Business account is separate from WhatsApp.
Small business entrepreneurs can create an in-app store with complete product catalogs and details like pricing, physical location, store timings, and links to the website and social media handles. Hiring a digital marketing company team is a must for handling all social media handles.
Through this WhatsApp business profile, you can set up broadcast messages, which can be sent to up to 256 contacts simultaneously, and you can also set up quick responses to basic questions or messages. In contrast, the targeted audience finds very little difference between WhatsApp and WhatsApp Business. They receive WhatsApp business marketing messages just like regular messages.
WhatsApp business platform is another WhatsApp marketing tool where you can send WhatsApp promotional messages and is targeted toward larger businesses.
It gives businesses complete access to the product's full suite of marketing tools. It also connects your WhatsApp business profile to the CRM or email service provider. This helps in managing large numbers of conversations simultaneously.
Though Whatsapp's business platform doesn't have a front-end interface as it is an API, it has more advanced features than the mobile app. It allows you to send mass marketing communication campaigns and supports strategic customer services.
WhatsApp Marketing is great for businesses, and the benefits of WhatsApp advertising are very tempting.
Creating a WhatsApp Business Profile is simple and only requires three steps.
Step-1: Download the WhatsApp Business App from Google Play or the App Store.
Step-2: Enter your business-related contact number to set up your business account, and simultaneously, you will be prompted to enter your business name.
Step-3: Now, you can start setting up and using your account. Tap on "More options" button, the three vertical dots, then settings, and input your company name.
Simultaneously, complete the rest of the elements of your business account and start using it.
Developing a successful business-to-business (B2B) strategy using WhatsApp Business involves careful planning and execution. WhatsApp Business is an essential medium for business-to-business communication, and with the correct approach, you can streamline communication, strengthen partnerships, and drive development.
Here are some of the well known brands with excellent social media marketing strategies.
1.Netflix: Netflix continually searches for methods to keep people interested in their service. Netflix began a campaign in 2017 that offers recommendations and reminders to its viewers via WhatsApp alerts. The promotion urged customers to communicate with Netflix using WhatsApp Messenger. It only applied to individuals with Netflix and WhatsApp installed on their phones.
2.Absolut Vodka: To celebrate the release of the Limited Edition Absolut Unique range, the company hosted an exclusive "Absolut Unique Party." However, just two tickets were available to the general public. To win the ticket, users had to persuade Sven, a fictitious doorman, with creative WhatsApp messages.
3.BookMyShow: Thousands of people use BookMyShow every day. The platform usually sends SMS and emails to their customers about their purchases.
However, they now send M-Tickets over WhatsApp with a QR Code, which is essential for entering the theaters.
Now that you've learned what WhatsApp marketing can do for you, it's time to get creative with your approach! WhatsApp can help businesses of all sizes with their marketing campaigns. The channel can aid in developing long-term client connections, increased retention, and increased revenue.
Using message templates, you can develop interactive messages to engage clients using WhatsApp Business API. Use automation to keep your consumers updated on delivery status and sales, and make it simple for them to connect with your business whenever needed. Don't simply send messages. Start conversations!
LOVE FROM CLIENTS
Geekschip delivers real business outcomes. Not marketing fluff.
We have a great business relationship with Geekschip. We are glad to choose this company for our organic SEO needs. The DM professionals practice high-level strategic marketing for link earning and technical SEO. They have shown us outstanding organic results.
Our partnership with Geekschip has been showing unique ways to market our company through their innovative and result-oriented SEO, SMO, and ORM strategies. We were amazed at the pace and the way they provided us with the desired results in an increasingly competitive field. We would highly recommend Geekschip to any business that needs the Best Digital Marketing Services - reliable, scalable, affordable!.
Tvisha Technologies is a grown-up mobile app development company which develops Industry best mobile apps for business leaders and entrepreneurs, etc. and provides e- solutions for diverse industries. Tvisha’s main target is Business Generation throughout the world.
NCC Urban is a well-known and experienced Infrastructure entity. Equipped with a world class building techniques and state-of-the-art building infrastructure that is expertly commandeered by top-notch professionals. It spread its wings across diversified types of buildings such as Residential and commercial complexes, townships, SEZs and serviced apartment complexes.
Subhayoagam is a well-known Free Online Horoscope Predictions service in Hyderabad under the guidance of Sri Viswanatha Saraswathi Guruji. Whether it is an issue concerning health, money, career, life expectancy, marriage prospects – Viswantha Saraswathi of Sainikpuri has all the correct answers and remedies to ensure you lead a contended and trouble-free life.
Best in the Business
If someone wants to work with the best digital marketing company, I wholeheartedly recommend GeeksChip. It has a motivated team that gives you substantial help with brand awareness campaigns and creative design and contributes to marketing initiatives and strategies.
Working with GeeksChip is an excellent choice. We found GeeksChip as the best digital marketing company with impeccable services. On our social media accounts, GeeksChip outdid itself with fantastic creatives and advertising ideas.
A Group of Professional team
The best digital marketing company we have ever worked with is GeeksChip. The team has consistently been professional and accommodating, and they have been crucial to the development of our company.
The best digital marketing business to work with is GeeksChip. They are highly reliable because they have innovative concepts, are accountable, and feel ownership. GeeksChip became an essential part of my business.
GeeksChip's team is open to learning even though they are the best digital marketing company. They continuously learn from the experience and are receptive to suggestions and feedback. If they disagree with our suggestions, they will politely explain why.
Best with SEO Services
I recommend GeeksChip as a specialist with SEO services. Their knowledge and expertise in unparallel. They constantly come up with new strategies and consistently deliver good outcomes.
GeeksChip is highly knowledgeable in digital marketing strategies. I feel secure and can live peacefully whenever they discuss their strategy. I'm pleased that our business works with the best.
GeeksChip stands out from competitors because of its prompt response. They assisted us with the content of our website, which helped us boost organic traffic. Their SEO optimization, social media marketing, and other services are the best in the business.
Our brand now has a robust online presence because the GeeksChip team is determined to succeed. They had been the finest agency due to their proficiency in digital marketing, thorough analysis, and other factors.
GeeksChip provided us with exceptional services that enhanced our brand. The good thing is that they listen to clients, analyze what they want and deliver excellent service resulting in delight.