Social media platforms are the key players and vehicles for customers to be more engaged with brands and businesses. New-born companies can easily build sound awareness in less time on these networks. So, marketing in these platforms gives a wide reach, but you will not succeed by posting on these platforms alone- you must need effective marketing tools that attract and connect the customers for the long term. There are many Internet marketing tools out there such as content creation and curation tools, lead generation tools, sharing tools, analytical tools, influencer marketing tools, and beautifying/designing tools that help in this cause.

Successful social media propaganda needs imaginative content. Content of both forms – written as well as images- have a high say in the efforts to reach the goals. Images play a great role in this (social media marketing) scenario. There is no point to advertise or market without any proper efforts on the visuals since social media is all about images with short and eye-catchy text. Market your services or products with bespoke images for a grand prize. It is worth investing your time on the ready-made templates.

Looking for the tools that drive more customers hassle-free?

Here we go!

Advertise your business with these powerful social media marketing tools and simplify your marketing efforts.

Top Best Powerful Tools to EFFECTIVE SOCIAL MEDIA MARKETING

#1. Canva – the best canvas for professional images

Pricing: Freemium (Free + Premium)

Description: Canva is a powerful graphic design tool that consists of hundreds of professionally pre-designed image templates that can be customized according to your business requirements. It has thousands of Facebook cover image templates that help in giving the first impression. Besides templates, you can change the fonts, colors, design, and resolution according to your preferences. You can insert your logo on the design. Canva has thousands of Pinterest templates. Reviews for your business can also be designed through Canva as you can find plenty of photo editing tools with which you can post various content on Facebook, Twitter, and Instagram.

2. Trello – the best organizer of to-do lists

Pricing: Freemium

Description: You have all the list to do on social media and if it is not organized well, it will be a waste of your time and money. Here comes the advantage of Trello. This cloud-based tool can sync with any device. Trello boards are used to curate content. Being organized will help you succeed on social media platforms. You can create tasks or projects and track them.

#3. Adobe Spark Post – the best tool for promotional graphics

Pricing: Freemium

Description: You can create as many ads and posts as you want on social media platforms such as Facebook, Twitter, and Instagram by picking a customizable template out of hundreds of designs available in Adobe Spark Post. It has exclusive professional themes and you can change the font sizes, colors, and make the best use of photos and icons.

#4. Animoto – the best video maker

Pricing: Premium

Description: You can combine the themes available in Animoto to make beautiful graphics and promote them on social media. Small length videos created by using pre-designed video templates for your business campaigns have a wider viewership and fan following and can ensure higher degree of engagement than an ordinary image can achieve. Simplify all your business services and the product list and create professional videos and make your brand go viral.

#5. SocialPilot – the best provider of business analytics

Pricing: Premium

Description: This is another powerful tool for creating and scheduling social media posts, managing campaigns, improving engagement, and monitoring the analytics on Facebook, Twitter, LinkedIn, Instagram, etc. You can respond to all comments on all pages of Facebook with this single tool. You can collaborate with your team members by adding them and assign them tasks and prioritize the schedule. With the analytics, you can get insights about which platform is working best for your business. You will get a free trial for 14 days and after that, you can buy the plans either agency, small team, or professional.

#6. Tailwind - the best tool for visual marketing

Pricing: Premium

Description: It best works for Pinterest and Instagram social media platforms. It allows you to include hashtags, helps in importing pins and republish them with your content, monitoring trends, and allows sharing the posts on these two social media platforms. You can also advertise your business through creative posts on other social networks with a combination of this tool. You will get a free trial for 14 days and after that, you can buy the plans as you need.

Winding-up

In a nutshell, social media marketing helps in widening your profit margin in less time. To make the best use of these social networks, your checklists for marketing your content, business, services etcetera must be well-presented and organized. We have discussed some of the powerful marketing tools that help you in the way. Tie-up with the social media marketing agency that helps you in utilizing these tools for your business.