Pixelloid

Pixelloid is an award-winning 3D Animation and Visual Effects Studio and also the premier destination for studying the art of visual effects. With the growing success in VFX Industry, the company is recently being awarded in the category of “Nandi Award for Best VFX” by India Film Industry.

Marketing Objective
The primary objective for the company is to generate traffic to the site, bring potential leads & spread education on VFX and 3D Animation.
Insights
The first action plan was to do an in-depth analysis of the site’s current performance & drawbacks, defining the user persona & targets, analysis of the competitors’ landscape and accordingly, devising the marketing approach. At first, the site has less traffic, wasn’t ranked on any of the productive keywords and hence gained fewer conversions.
You need
help
Online Marketing Goals
Increase Conversions to the VFX courses and VFX training
Keywords Appear in Search Engine Result Page with the service pages
Increase the Keywords positions and Domain Rating, Domain Authority
SEO Activities
  • We have optimized the site for SEO since it had a lot of scope of driving traffic through search. We pitched the Education articles to relevant media and combined these articles with some blogger

    Many authoritative sites splashed Pixelloid through their pages including Yourstory, etc. outreach.
SEO Appearance
It is the search results page that shows Pixelloid website in the FIRST Page for the keyword “vfxcourse”
Local SEO
  • Listing the Locations in the Google Map
  • Opting Business Generation Keywords.
  • Optimize the Locations as per Selected Keywords
SEO Appearance
It is the search results page that shows Pixelloid website .
Google Ads Lead Generation
Search Ad
Search ads are targeted to the people who search for vfx course with the keywords. When they entered the keywords in the search box, our Ad will be displayed on the first page of SERP. A few screenshots of our search ads in English.
Google Ads Appearance
It is the search results page that shows Pixelloid website .
Results
Ranking on the 1st page of Google for its keyword searches.
78% increase in Google organic traffic.
Leads Generation Campaign Have Yielded 60 Leads In February-2020
Cost Per Result Is Rs. 450
Digital Marketing Services
for Growing Your Company

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